LinkedIn Insights 2.0
Follow this article to set up event tags in the GTM web container for LinkedIn Insights so that your LinkedIn Ads results can be measured.
For the LinkedIn Conversion API on your sGTM container please follow these steps
Go to templates on your GTM web container
Under Tag Templates, click "Find in gallery"
Search for the LinkedIn Insights Tag 2.0 by LinkedIn and add this to your workspace
Go to Tags
Create a new Tag and choose the LinkedIn 2.0 Tag as Tag Configuration
In the input field ‘Partner ID / Insights Tag ID’, enter your Partner ID.
Folow these steps om je Partner ID in je LinkedIn Campaign Manager te vinden.
input your own Event ID variable In the input field "Event ID"
Don't have a unique Event ID varialble? follow these steps.
For the trigger, choose ‘Page View - All Pages’.
Name the tag ‘LinkedIn Insight Tag’ and save the tag.
Now we will set up a conversion tag. Create a new tag and choose the LinkedIn Insights template as the tag configuration.
In the input field ‘Partner ID / Insights Tag ID’, enter your Partner ID.
In the input field ‘Event ID’, enter your Event ID variable.
In the input field ‘Conversion IDs’, enter your LinkedIn Conversion ID.
To make a conversion tag within LinkedIn follow these steps.
For the trigger, choose the trigger for which you want to create a conversion for LinkedIn Ads.
Give the tag a clear name and save the tag.
For the LinkedIn Conversion API on your sGTM container please follow these steps
Go to templates on your GTM web container
Under Tag Templates, click "Find in gallery"
Search for the LinkedIn Insights Tag 2.0 by LinkedIn and add this to your workspace
Go to Tags
LinkedIn Insight tag
Create a new Tag and choose the LinkedIn 2.0 Tag as Tag Configuration
In the input field ‘Partner ID / Insights Tag ID’, enter your Partner ID.
Folow these steps om je Partner ID in je LinkedIn Campaign Manager te vinden.
input your own Event ID variable In the input field "Event ID"
Don't have a unique Event ID varialble? follow these steps.
For the trigger, choose ‘Page View - All Pages’.
Name the tag ‘LinkedIn Insight Tag’ and save the tag.
Conversion tag
Now we will set up a conversion tag. Create a new tag and choose the LinkedIn Insights template as the tag configuration.
In the input field ‘Partner ID / Insights Tag ID’, enter your Partner ID.
In the input field ‘Event ID’, enter your Event ID variable.
In the input field ‘Conversion IDs’, enter your LinkedIn Conversion ID.
To make a conversion tag within LinkedIn follow these steps.
For the trigger, choose the trigger for which you want to create a conversion for LinkedIn Ads.
Give the tag a clear name and save the tag.
Updated on: 21/08/2024
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