Why "send_page_view" should be set to false in Google Tag
The send_page_view parameter should be set to false in the Google Tag. If it is left as true, a standard page_view event will be automatically created whenever the Google Tag is activated. However, this default event is designed for GA4 and does not allow additional parameters, such as the event_id, to be attached. The event_id is crucial for proper tracking, especially when setting up Meta Ads.
By setting send_page_view to false, you prevent the automatic creation of the default event and gain control over the tracking setup. To track the page_view event properly, you will need to create a dedicated GA4 event tag. This can be done by creating a new tag in your Google Tag Manager.
Let’s started 🚀
In this demonstration, we will show how to set the send_page_view parameter to false in the Google Tag.
If you also advertise on Meta Ads, now add the parameter 'event_id' as described in these steps: Add event_id to GA4 events
By setting send_page_view to false, you prevent the automatic creation of the default event and gain control over the tracking setup. To track the page_view event properly, you will need to create a dedicated GA4 event tag. This can be done by creating a new tag in your Google Tag Manager.
Let’s started 🚀
In this demonstration, we will show how to set the send_page_view parameter to false in the Google Tag.
If you also advertise on Meta Ads, now add the parameter 'event_id' as described in these steps: Add event_id to GA4 events
Updated on: 22/01/2025
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