Why should I replace my Google Tag Manager script with the Tagging Pixel?
Using a tagging pixel instead of a Google Tag Manager (GTM) script is a smart way to bypass AdBlockers. GTM scripts are loaded from googletagmanager.com and can be blocked by AdBlockers, which leads to the loss of important tracking information from a small group of visitors. A tagging pixel, on the other hand, can be loaded from your own subdomain, in the case of Server-Side Tagging from tagging.yourdomain.com. AdBlockers perceive this source as part of your own site and do not block it, allowing you to collect reliable tracking information.
By switching to a tagging pixel, you can continue to collect important data and manage your ads effectively, even for visitors who use AdBlockers. This ensures better insights into your users’ behavior and helps you optimize your marketing strategies without interruptions from blocks.
By switching to a tagging pixel, you can continue to collect important data and manage your ads effectively, even for visitors who use AdBlockers. This ensures better insights into your users’ behavior and helps you optimize your marketing strategies without interruptions from blocks.
Updated on: 16/08/2024
Thank you!