Welke dataLayer events worden er gestuurd in Shopify Customer events
Omdat Shopify customer events niet te debuggen is hebben wij hier een lijst gemaakt van de events die wij sturen in de dataLayer. Op basis van deze events kan je tagmanager instellen.
trytagging_user_data event (elke page load)
begin_checkout event (gelijk als de checkout geopend wordt, na user_data event)
trytagging_add_address_info (elke keer als de gebruiker zijn volledige address gegevens in vult)
trytagging_add_shipping_info (elke keer als er een verzend methode wijzigt)
trytagging_add_payment_info (elke keer als de gebruiker zijn betaal gegevens invult en op betalen drukt)
trytagging_user_data event (een keer op page load)
trytagging_purchase (bij een betaling event vanuit shopify)
Checkout pagina
trytagging_user_data event (elke page load)
{
"event": "trytagging_user_data",
"device": {
"__not_supported": true
},
"cart": {
"total": 2629.95
},
"page": {
"title": "Checkout - Quick Start (00aba00b)",
"location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/Z2NwLXVzLWNlbnRyYWwxOjAxSk00WEc2Qkg1OFFGTUVHS1FON0ZLOUFX"
},
"marketing": {
"_ga": "GA1.1.619693141.1735027262",
"_ga_W9CLGRX92R": "GS1.1.1739626367.8.1.1739626909.0.0.0",
"user_id": "49bda8d4-9f44-7496-c1a6-475486b0abef",
"client_id": "619693141.1735027262",
"session_id": "1739626367",
"session_count": "23",
"fbp": null,
"fbc": null,
"ttclid": null,
"ttp": null,
"gclid": null,
"gbraid": null,
"wbraid": null,
"referrer": "https://quick-start-00aba00b.myshopify.com/",
"utm_source": null,
"utm_medium": null,
"user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/133.0.0.0 Safari/537.36",
"hostname": "quick-start-00aba00b.myshopify.com"
},
"event_time": "2025-02-15T13:41:54.481Z",
"page_referrer": "https://quick-start-00aba00b.myshopify.com/products/the-3p-fulfilled-snowboard",
"page_location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/Z2NwLXVzLWNlbnRyYWwxOjAxSk00WEc2Qkg1OFFGTUVHS1FON0ZLOUFX",
"page_title": "Checkout - Quick Start (00aba00b)",
"gtm.uniueEventId": 4
}begin_checkout event (gelijk als de checkout geopend wordt, na user_data event)
{
"event": "trytagging_begin_checkout",
"ecommerce": {
"currency": "EUR",
"value": 2629.95,
"coupon": "",
"items": [
{
"item_id": "45411119890718",
"item_sku": "sku-hosted-1",
"item_name": "The 3p Fulfilled Snowboard",
"item_brand": "Quick Start (00aba00b)",
"item_category": "",
"item_variant": "The 3p Fulfilled Snowboard",
"price": 2629.95,
"item_product_id": "45411119890718",
"item_variant_id": "8368540647710",
"item_image": "https://cdn.shopify.com/s/files/1/0771/0762/6270/products/Main_b9e0da7f-db89-4d41-83f0-7f417b02831d_64x64.jpg?v=1685690408",
"google_business_vertical": "retail",
"quantity": 1
}
]
},
"user_data": {
"customer_id": "",
"customer_email": "",
"customer_first_name": "",
"customer_last_name": "",
"customer_name": "undefined undefined",
"customer_phone": "",
"customer_zip": "",
"customer_address": "",
"customer_address2": "",
"customer_country": "NL",
"customer_state": "",
"customer_state_code": "",
"customer_order_count": "0",
"customer_total_spent": 2629.95,
"customer_city": "",
"customer_new": false,
"__note": "Please use customer_ fields. Other fields are deperacted",
"id": "",
"email": "",
"firstName": "",
"lastName": "",
"phone": "",
"zip": "",
"address1": "",
"address2": "",
"country": "NL",
"province": "",
"provinceCode": "",
"orderCount": "0",
"totalSpent": 2629.95,
"city": "",
"new_customer": false
},
"marketing": {
"_ga": "GA1.1.619693141.1735027262",
"_ga_W9CLGRX92R": "GS1.1.1739626367.8.1.1739626909.0.0.0",
"user_id": "49bda8d4-9f44-7496-c1a6-475486b0abef",
"client_id": "619693141.1735027262",
"session_id": "1739626367",
"session_count": "23",
"fbp": null,
"fbc": null,
"ttclid": null,
"ttp": null,
"gclid": null,
"gbraid": null,
"wbraid": null,
"referrer": "https://quick-start-00aba00b.myshopify.com/",
"utm_source": null,
"utm_medium": null,
"user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/133.0.0.0 Safari/537.36",
"hostname": "quick-start-00aba00b.myshopify.com"
},
"event_time": "2025-02-15T13:41:54.562Z",
"page_referrer": "https://quick-start-00aba00b.myshopify.com/products/the-3p-fulfilled-snowboard",
"page_location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/Z2NwLXVzLWNlbnRyYWwxOjAxSk00WEc2Qkg1OFFGTUVHS1FON0ZLOUFX",
"page_title": "Checkout - Quick Start (00aba00b)",
"gtm.uniqueEventId": 7
}trytagging_add_address_info (elke keer als de gebruiker zijn volledige address gegevens in vult)
{
"event": "trytagging_add_address_info",
"email": "test@test.com",
"address": {
"address1": "Velmolenweg 54a",
"address2": null,
"city": "Uden",
"country": "NL",
"countryCode": "NL",
"firstName": "wef",
"lastName": "wef",
"phone": null,
"province": null,
"provinceCode": null,
"zip": "5404 LD"
},
"ecommerce": {
"currency": "EUR",
"value": 2629.95,
"coupon": "",
"items": [
{
"item_id": "45411119890718",
"item_sku": "sku-hosted-1",
"item_name": "The 3p Fulfilled Snowboard",
"item_brand": "Quick Start (00aba00b)",
"item_category": "",
"item_variant": "The 3p Fulfilled Snowboard",
"price": 2629.95,
"item_product_id": "45411119890718",
"item_variant_id": "8368540647710",
"item_image": "https://cdn.shopify.com/s/files/1/0771/0762/6270/products/Main_b9e0da7f-db89-4d41-83f0-7f417b02831d_64x64.jpg?v=1685690408",
"google_business_vertical": "retail",
"quantity": 1
}
]
},
"user_data": {
"customer_id": "",
"customer_email": "test@test.com",
"customer_first_name": "wef",
"customer_last_name": "wef",
"customer_name": "wef wef",
"customer_phone": "",
"customer_zip": "5404 LD",
"customer_address": "Velmolenweg 54a",
"customer_address2": "",
"customer_country": "NL",
"customer_state": "",
"customer_state_code": "",
"customer_order_count": "0",
"customer_total_spent": 2629.95,
"customer_city": "Weert",
"customer_new": false,
"__note": "Please use customer_ fields. Other fields are deperacted",
"id": "",
"email": "test@test.com",
"firstName": "wef",
"lastName": "wef",
"phone": "",
"zip": "5404 LD",
"address1": "Velmolenweg 54a",
"address2": "",
"country": "NL",
"province": "",
"provinceCode": "",
"orderCount": "0",
"totalSpent": 2629.95,
"city": "Weert",
"new_customer": false
},
"marketing": {
"_ga": "GA1.1.619693141.1735027262",
"_ga_W9CLGRX92R": "GS1.1.1739626367.8.1.1739626909.0.0.0",
"user_id": "49bda8d4-9f44-7496-c1a6-475486b0abef",
"client_id": "619693141.1735027262",
"session_id": "1739626367",
"session_count": "23",
"fbp": null,
"fbc": null,
"ttclid": null,
"ttp": null,
"gclid": null,
"gbraid": null,
"wbraid": null,
"referrer": "https://quick-start-00aba00b.myshopify.com/",
"utm_source": null,
"utm_medium": null,
"user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/133.0.0.0 Safari/537.36",
"hostname": "quick-start-00aba00b.myshopify.com"
},
"event_time": "2025-02-15T13:42:19.517Z",
"page_referrer": "https://quick-start-00aba00b.myshopify.com/products/the-3p-fulfilled-snowboard",
"page_location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/Z2NwLXVzLWNlbnRyYWwxOjAxSk00WEc2Qkg1OFFGTUVHS1FON0ZLOUFX",
"page_title": "Checkout - Quick Start (00aba00b)",
"gtm.uniqueEventId": 14
}trytagging_add_shipping_info (elke keer als er een verzend methode wijzigt)
{
"event": "trytagging_add_shipping_info",
"email": "test@test.com",
"ecommerce": {
"shipping_tier": "",
"currency": "EUR",
"value": 2634.9,
"coupon": "",
"items": [
{
"item_id": "45411119890718",
"item_sku": "sku-hosted-1",
"item_name": "The 3p Fulfilled Snowboard",
"item_brand": "Quick Start (00aba00b)",
"item_category": "",
"item_variant": "The 3p Fulfilled Snowboard",
"price": 2629.95,
"item_product_id": "45411119890718",
"item_variant_id": "8368540647710",
"item_image": "https://cdn.shopify.com/s/files/1/0771/0762/6270/products/Main_b9e0da7f-db89-4d41-83f0-7f417b02831d_64x64.jpg?v=1685690408",
"google_business_vertical": "retail",
"quantity": 1
}
]
},
"user_data": {
"customer_id": "",
"customer_email": "test@test.com",
"customer_first_name": "wef",
"customer_last_name": "wef",
"customer_name": "wef wef",
"customer_phone": "",
"customer_zip": "5404 LD",
"customer_address": "Velmolenweg 54a",
"customer_address2": "",
"customer_country": "NL",
"customer_state": "",
"customer_state_code": "",
"customer_order_count": "0",
"customer_total_spent": 2634.9,
"customer_city": "Uden",
"customer_new": false,
"__note": "Please use customer_ fields. Other fields are deperacted",
"id": "",
"email": "test@test.com",
"firstName": "wef",
"lastName": "wef",
"phone": "",
"zip": "5404 LD",
"address1": "Velmolenweg 54a",
"address2": "",
"country": "NL",
"province": "",
"provinceCode": "",
"orderCount": "0",
"totalSpent": 2634.9,
"city": "Uden",
"new_customer": false
},
"marketing": {
"_ga": "GA1.1.619693141.1735027262",
"_ga_W9CLGRX92R": "GS1.1.1739626367.8.1.1739626909.0.0.0",
"user_id": "49bda8d4-9f44-7496-c1a6-475486b0abef",
"client_id": "619693141.1735027262",
"session_id": "1739626367",
"session_count": "23",
"fbp": null,
"fbc": null,
"ttclid": null,
"ttp": null,
"gclid": null,
"gbraid": null,
"wbraid": null,
"referrer": "https://quick-start-00aba00b.myshopify.com/",
"utm_source": null,
"utm_medium": null,
"user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/133.0.0.0 Safari/537.36",
"hostname": "quick-start-00aba00b.myshopify.com"
},
"event_time": "2025-02-15T13:42:20.612Z",
"page_referrer": "https://quick-start-00aba00b.myshopify.com/products/the-3p-fulfilled-snowboard",
"page_location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/Z2NwLXVzLWNlbnRyYWwxOjAxSk00WEc2Qkg1OFFGTUVHS1FON0ZLOUFX",
"page_title": "Checkout - Quick Start (00aba00b)",
"gtm.uniqueEventId": 15
}trytagging_add_payment_info (elke keer als de gebruiker zijn betaal gegevens invult en op betalen drukt)
{
"event": "trytagging_add_payment_info",
"email": "test@test.com",
"ecommerce": {
"payment_type": "",
"currency": "EUR",
"value": 2634.9,
"coupon": "",
"items": [
{
"item_id": "45411119890718",
"item_sku": "sku-hosted-1",
"item_name": "The 3p Fulfilled Snowboard",
"item_brand": "Quick Start (00aba00b)",
"item_category": "",
"item_variant": "The 3p Fulfilled Snowboard",
"price": 2629.95,
"item_product_id": "45411119890718",
"item_variant_id": "8368540647710",
"item_image": "https://cdn.shopify.com/s/files/1/0771/0762/6270/products/Main_b9e0da7f-db89-4d41-83f0-7f417b02831d_64x64.jpg?v=1685690408",
"google_business_vertical": "retail",
"quantity": 1
}
]
},
"user_data": {
"customer_id": "",
"customer_email": "test@test.com",
"customer_first_name": "wef",
"customer_last_name": "wef",
"customer_name": "wef wef",
"customer_phone": "",
"customer_zip": "5404 LD",
"customer_address": "Velmolenweg 54a",
"customer_address2": "",
"customer_country": "NL",
"customer_state": "",
"customer_state_code": "",
"customer_order_count": "0",
"customer_total_spent": 2634.9,
"customer_city": "Uden",
"customer_new": false,
"__note": "Please use customer_ fields. Other fields are deperacted",
"id": "",
"email": "test@test.com",
"firstName": "wef",
"lastName": "wef",
"phone": "",
"zip": "5404 LD",
"address1": "Velmolenweg 54a",
"address2": "",
"country": "NL",
"province": "",
"provinceCode": "",
"orderCount": "0",
"totalSpent": 2634.9,
"city": "Uden",
"new_customer": false
},
"marketing": {
"_ga": "GA1.1.619693141.1735027262",
"_ga_W9CLGRX92R": "GS1.1.1739626367.8.1.1739626909.0.0.0",
"user_id": "49bda8d4-9f44-7496-c1a6-475486b0abef",
"client_id": "619693141.1735027262",
"session_id": "1739626367",
"session_count": "23",
"fbp": null,
"fbc": null,
"ttclid": null,
"ttp": null,
"gclid": null,
"gbraid": null,
"wbraid": null,
"referrer": "https://quick-start-00aba00b.myshopify.com/",
"utm_source": null,
"utm_medium": null,
"user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/133.0.0.0 Safari/537.36",
"hostname": "quick-start-00aba00b.myshopify.com"
},
"event_time": "2025-02-15T13:48:11.987Z",
"page_referrer": "https://quick-start-00aba00b.myshopify.com/products/the-3p-fulfilled-snowboard",
"page_location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/Z2NwLXVzLWNlbnRyYWwxOjAxSk00WEc2Qkg1OFFGTUVHS1FON0ZLOUFX",
"page_title": "Checkout - Quick Start (00aba00b)",
"gtm.uniqueEventId": 16
}Bedankt pagina
trytagging_user_data event (een keer op page load)
{
"event": "trytagging_user_data",
"device": {
"__not_supported": true
},
"cart": {
"total": 0
},
"page": {
"title": "Thank you for your purchase! - Quick Start (00aba00b) - Checkout",
"location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/9c796d050f42551b79b9c702fb828569/thank_you"
},
"marketing": {
"_ga": "GA1.1.619693141.1735027262",
"_ga_W9CLGRX92R": "GS1.1.1739626367.8.1.1739626914.0.0.0",
"user_id": "49bda8d4-9f44-7496-c1a6-475486b0abef",
"client_id": "619693141.1735027262",
"session_id": "1739626367",
"session_count": "23",
"fbp": null,
"fbc": null,
"ttclid": null,
"ttp": null,
"gclid": null,
"gbraid": null,
"wbraid": null,
"referrer": "https://quick-start-00aba00b.myshopify.com/",
"utm_source": null,
"utm_medium": null,
"user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/133.0.0.0 Safari/537.36",
"hostname": "quick-start-00aba00b.myshopify.com"
},
"event_time": "2025-02-15T13:48:14.280Z",
"page_referrer": "https://quick-start-00aba00b.myshopify.com/",
"page_location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/9c796d050f42551b79b9c702fb828569/thank_you",
"page_title": "Thank you for your purchase! - Quick Start (00aba00b) - Checkout",
"gtm.uniqueEventId": 4
}trytagging_purchase (bij een betaling event vanuit shopify)
{
"event": "trytagging_purchase",
"ecommerce": {
"transaction_id": "6420778516766",
"value": 2634.9,
"tax": 0,
"shipping": "",
"currency": "EUR",
"items": [
{
"item_id": "45411119890718",
"item_sku": "sku-hosted-1",
"item_name": "The 3p Fulfilled Snowboard",
"item_brand": "Quick Start (00aba00b)",
"item_category": "",
"item_variant": "Default Title",
"price": 2629.95,
"item_product_id": "dded68154d73d2ee1cbff3137c9766c8",
"item_variant_id": "8368540647710",
"item_image": "https://cdn.shopify.com/s/files/1/0771/0762/6270/products/Main_b9e0da7f-db89-4d41-83f0-7f417b02831d.jpg?v=1685690408",
"google_business_vertical": "retail",
"quantity": 1
}
]
},
"user_data": {
"customer_id": "7824160915742",
"customer_email": "test@test.com",
"customer_first_name": "wef",
"customer_last_name": "wef",
"customer_name": "wef wef",
"customer_phone": "",
"customer_zip": "5404 LD",
"customer_address": "Velmolenweg 54a",
"customer_address2": "",
"customer_country": "NL",
"customer_state": "",
"customer_state_code": "",
"customer_order_count": "0",
"customer_total_spent": 2634.9,
"customer_city": "Uden",
"customer_new": false,
"__note": "Please use customer_ fields. Other fields are deperacted",
"id": "7824160915742",
"email": "test@test.com",
"firstName": "wef",
"lastName": "wef",
"phone": "",
"zip": "5404 LD",
"address1": "Velmolenweg 54a",
"address2": "",
"country": "NL",
"province": "",
"provinceCode": "",
"orderCount": "0",
"totalSpent": 2634.9,
"city": "Uden",
"new_customer": false
},
"marketing": {
"_ga": "GA1.1.619693141.1735027262",
"_ga_W9CLGRX92R": "GS1.1.1739626367.8.1.1739626914.0.0.0",
"user_id": "49bda8d4-9f44-7496-c1a6-475486b0abef",
"client_id": "619693141.1735027262",
"session_id": "1739626367",
"session_count": "23",
"fbp": null,
"fbc": null,
"ttclid": null,
"ttp": null,
"gclid": null,
"gbraid": null,
"wbraid": null,
"referrer": "https://quick-start-00aba00b.myshopify.com/",
"utm_source": null,
"utm_medium": null,
"user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/133.0.0.0 Safari/537.36",
"hostname": "quick-start-00aba00b.myshopify.com"
},
"event_time": "2025-02-15T13:48:14.579Z",
"page_referrer": "https://quick-start-00aba00b.myshopify.com/",
"page_location": "https://quick-start-00aba00b.myshopify.com/checkouts/cn/9c796d050f42551b79b9c702fb828569/thank_you",
"page_title": "Thank you for your purchase! - Quick Start (00aba00b) - Checkout",
"gtm.uniqueEventId": 13
}Bijgewerkt op: 21/03/2025
Dankuwel!