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Everything you need to optimize your tracking setup in your GTM web container.
Google Tag
Why "send_page_view" should be set to false in Google Tag
If you set sendpageview to false, you will need to create a GA4 event tag for the pag
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Creation of the Google Tag (GA4 Configuration Tag)
Create a GA4-configurationtag within your GTM Web container Click on Tags New. Enter a name for the tag at the top (e.g., “GA4 Configuration”) Select ‘Google Tag’ in the Tag Configuration box Select your GA4 Measurement ID variable for the input field of your GA4 ID.
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GA4 Event Tags
Creating Google Analytics 4 Event Tags
pageview The very first tag you create is a tag that tracks when a visitor views a page. Create a new tag in your web container Give the tag a clear name such as "GA4 - pageview" Click on Tag Configuration and select “Google Analytics: GA4 Event” from the list. (https://storage.crisp.chat/users
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Setting up Triggers
Set a trigger for a specific click
Give the trigger a clear name, such as: “button click buttonname”. Click on Trigger Configuration and select “All Elements” under “Click” as the trigger type. Select "Some Clicks" Use the dropdown menu to select "Built-In Variables" In this list, y
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Set a trigger on a specific URL
Give the trigger a clear name, such as: “page view - pagename”. Click on Trigger Configuration and select ‘DOM Ready’ as the trigger type. Select "Some Dom Ready Events" Select from the left dropdown box one of the following variables to activate the tr
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Set trigger on a specific form
Give the trigger a clear name, such as: “form - formname”. Click on Trigger Configuration and select ‘Form Submission’ as the trigger type.
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Event Tags on other platforms
Pinterest Conversion API
Setting up the Pinterest API tag Go to your Google Tag Manager server container and add the Pinterest API for Conversions Tag, in the Template category under Tag template to your workspace. In the server container, create a new tag and name it. Click 'Tag configuration' and select the Pinterest Conversions template. Enter your Pinterest Tag ID which can be found in you
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Create Tiktok Event Tags
Open your GTM web container Navigate to Templates Within Tagtemplates, search
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Create Meta Event Tags
Open your GTM web container Navigate to Templates Within Tag templates click on "S
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Setup HTML-Tags
Create a new tag in your web co
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Creating a TikTok Cookie Creator Tag
Open your GTM web container. Go to templates (https://storage.crisp.chat/users/helpdesk/web
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LinkedIn Insights 2.0
Go to templates on your GTM web container Under Tag Templates, click "Fin
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Add event_id parameters to GA4 tag
Server-Side Tagging communicatie visu
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Create Pinterest Line Items Variable
Create a new variable Select Custom Javascript as variable config Paste the following script in the input field:
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Creating Pinterest Event Tags
Create Base Code tag & Pixel ID Open your GTM Web container Go to variables (https://storage.crisp.chat/users/helpdesk/website/1c0ebce663362e00/cleanshot-2024-08-05-at-135318yprike.p
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Consent (CMP)
Adding cookie code to Google Tag Manager in combination with Serverside Tagging
AdPage Tagging is a partner of Cookiecode.co.uk. Our tracking specialists have already set up various CMPs such as cookiebot, cookieyes, and Iubenda. The advantage of cookiecode is that you are dealing with a Dutch party with a legal background. This makes it easier in terms of communication, and there is more focus for their customers. To install cookiecode, follow these steps: Download the CookieCode GTM template from https://portal.cookiecode.nl/company/documents/template.tpl. Go to
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Consent settings within your GTM web container
How do you configure the consent settings in the GTM web container? 1
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Step by step guide setting up Cookiebot for Shopify
This is the helpdesk article with an overview of all the steps you need to take to load Cookiebot via Google Tag Manager for a Shopify shop. 1. Create a Cookiebot Account If you haven’t created a Cookiebot account yet, do so first. Then make sure to create and set up a cookie banner for the desired domain. Make sure your cookie banner is set up as follows: The ideal banner setup in Cookiebot Manager (https://helpdesk-tagging.adpage.io/en/article/the-ideal-cookiebanner-setup-for-cookiebot
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Triggering the consent update the right way
There
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